TaskRabbit has redefined the way people connect with freelancers for everyday tasks, from furniture assembly to cleaning services.

If you're considering building an app like TaskRabbit, there are many roads to be crossed.

But worry not, from the research part to launching your handyman app, we've got you covered.

Understanding the TaskRabbit business model

Before jumping into development, it’s important to understand how TaskRabbit operates.

TaskRabbit is a two-sided marketplace that connects taskers (freelancers) with users (customers).

Its revenue model includes:

  • Service fees - A percentage of each transaction is taken as a commission.
  • Trust & support fees - Additional charges for platform maintenance and customer support.
  • Advertising - Taskers can pay for promoted listings.
    This business model thrives on providing value to both taskers and users, creating a win-win scenario through convenience, trust, and fair pricing.

Conducting market research

A successful app begins with thorough research. Here’s how to start:

  • Identify your niche - Decide whether you’ll focus broadly like TaskRabbit or specialize in a specific service category, such as pet care or handyman services.
  • Analyze competitors - Study other apps in the market to understand their strengths, weaknesses, and pricing models.
  • Understand your audience - Research your target audience’s pain points and expectations through surveys, interviews, or focus groups.

Features needed for an app like TaskRabbit

To compete effectively, your app should offer essential handyman app features for users, taskers, and admin.

For users

  • Account registration/Login - Simple signup with email, phone, or social media.
  • Search and filters - Allow users to browse tasks by category, location, or price.
  • Task posting - Easy-to-use forms for customers to describe their requirements.
  • Real-time notifications - Alerts for task updates, bids, and messages.
  • Secure payments - Multiple payment gateways with secure transactions.
  • Reviews and ratings - Help users evaluate taskers before hiring.

For taskers

  • Profile creation - Options to list skills, availability, and hourly rates.
  • Task listings and bidding - Notifications for new task opportunities.
  • Earnings dashboard - Track income, completed tasks, and payment history.
  • Communication tools - In-app messaging to connect with customers.

For admins

  • User and tasker management - Tools to manage accounts and resolve disputes.
  • Analytics dashboard - Insights into app performance, user behavior, and revenue.
  • Fraud prevention - Robust systems to verify tasker identities and secure transactions.
  • Customization options - Ability to add promotional offers or adjust service fees.

Steps to develop your TaskRabbit-like app

Step 1: Choose a development approach

The custom development isn’t the only option you have. The other option is readymade solutions.

Don’t know the difference between custom development and readymade solutions, here’s an explanation.

The custom development is the process of building an app from scratch, while a readymade solution, which is pre-developed, can be purchased and launched quickly.

  • Custom development - Involves huge time and resources, but has the freedom over the features, functionality, and workflow.
  • Readymade app solutions - Cost-effective and offers a quick launch. Even though it is pre-developed, it can be customized with new features.

Step 2: Define your unique selling proposition (USP)

To stand out, identify what will make your app unique. Perhaps it’s faster response times, lower service fees, or a focus on sustainability.

Step 3: Create a detailed wireframe

Work with a UI/UX designer to outline the app’s structure and user flow. Prioritize simplicity and intuitive navigation for both taskers and users.

Step 4: Build and test the MVP

Start with a minimum viable product (MVP) that includes core features. This approach allows you to test the app with real users, gather feedback, and refine it before a full launch.

Step 5: Launch and market the app

Once testing is complete, launch your app on platforms like the App Store and Google Play. Follow up with a robust marketing campaign to build awareness and attract users.

Marketing your handyman app

Once your app is developed, your process isn’t stopped. You have to market the app, for the people to know and likely to download your app.

There are many channels to market your handyman app, and they are,

  • Search Engine Optimization (SEO) - Optimize your website for task-related keywords.
  • Social media campaigns - Leverage Facebook, Instagram, and LinkedIn to promote your app.
  • Referral programs - Encourage word-of-mouth marketing with referral bonuses.
  • Partnerships - Collaborate with local businesses to increase visibility.

List of monetization strategies to opt for

1. Commission fees

Charge a percentage-based fee for every completed task.

How to implement it?

  • Take a commission from the service provider’s earnings.
  • Example: If a task costs $100, take a 15% fee, leaving $85 for the provider.

2. Subscription plans

For taskers

Offer premium plans with benefits like higher visibility, access to more tasks, or priority placement in search results.

For customers

Introduce a membership model for discounted service fees or exclusive access to top-rated taskers.

3. Service fees

Charge customers a fixed or percentage-based fee on top of the task price.

For instance, add a $5 or 5% service fee for every booking made through the platform.

For taskers, you can offer paid promotional slots to appear at the top of search results or featured on the homepage.

Besides taskers, you can allow third-party businesses to advertise relevant services or products on the platform.

End note

We believe that everything is clear to you.

Depending on the approach you choose—custom development or a ready-made solution—the entire process will vary significantly.

Once you have built the app, as discussed before, marketing is crucial to send the voice across.

Pay close attention to the feedback and suggestions from your users, and use them to refine your platform and offerings for continued growth and success.

Get started with our Handyman app solution

Fill out the form, and get a 30-minute session to discuss all your queries and ideas to make an ideal choice.